About
Dana Moore is a marketing executive with over 20 years experience across multiple industries. Moore encompasses an ability to use digital media as a tool to story-tell a brand’s image and connect brands with their core community and consumer.
Moore got her footing in sales in early years starting in retail, scaling the ladder and landing a position as a Director of retail in 2018. Working with start up founders, she was able to grow niche brands marketing and sales strategy, such as Margaux and Malia Mills. Her portfolio consists of close to $700 million in sales.
With the explosion of retailers moving business online, Moore saw an opportunity to pivot her sales and marketing background digitally.
She was able to pivot into an executive position in sales, as a B2b E-commerce director for skincare company, Naturopathica. Moore oversaw $75 million in gross sales through partnerships with brands like GOOP and Anthropologie. CRM strategy, UI/UX design, a/b testing, and site optimization were key skills that led to growth across all digital sales channels.
Moore’s career spans across multiple brands and client projects. She is currently pursuing her Master’s Degree at Zicklin’s School of Business a Baruch in New York City.